Creative Ads That Captivated Me

I gathered a collection of creative ads and campaigns that caught my attention over the past month!

Some I've experienced myself, while others I noticed in different channels.

🟣 I’ve mentioned my book before, but I have to highlight the packaging once more. I was absolutely thrilled with how it turned out! Especially the "book page" with the description. Who else but someone buying an e-book would read several paragraphs of text on the packaging? 😊

🟣 A potato-print puffer jacket from British Aldi. What really amused me about this marketing campaign was the unboxing of the jacket on social media. I even wrote an enthusiastic letter to their creative agency about job opportunities, but I never received a reply.

🟣 An advertisement for a new documentary series about Victoria Beckham on the Victoria line. Honestly, I have nothing to say—it's genius, stylish, and simple.

🟣 Recently, a new Crocs logo went viral. It turned out to be a design from 2019 by an independent artist, not part of a rebranding effort. On one hand, I was relieved they didn’t go for widespread minimalism. On the other hand, amongst all the soulless rebrandings, this one would have actually been great!

🟣 Last week, I saw an ad for biotech company Noli in the metro. I really liked how they communicated with Gen Z by using the term "vibe-check."